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Wednesday, January 16, 2013

What Facebook's 'Graph Search' means for brands

Yesterday Facebook continued to move the innovation ball down the field by rolling our their newest feature 'Graph Search' - this unique search platform is an unbelievable way for users to find what they are looking for.

But what does this mean for brands? In our opinion, A LOT! 

Facebook is an advertising mecca and they have no plans of slowing down, after all it's not only what pays the bills for them, it has made the once small start-up, a billion dollar enterprise, so why wouldn't they beef up the advertising offer for brands to capitalize on their ongoing innovation? 

It's just the beginning folks.

PR Daily breaks down precisely what Graph Search means for brands in a recent post.

Read the entire article here:

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